Automate more to display personalized content
Each application is as smart as its developer. Machine learning has long gone beyond image recognition. This technology allows you to solve very real business problems.
The biggest machine learning trick
It is a like button. Have you ever think about what is happening when you click "Like" in the FB? How FB aggregate data and show you only actual info in your feed? Of course, they do not have billions of editors. This magic is done with machine learning. Display personalized content in your app and reach success.
Real-life machine learning use-cases
- Similar products ("Buy also", "buy together" sections)
- Fulltext search with ML improvements
- Personalized products.
- Predict quality based on parameters. For instance, we are able to predict wine taste based on the vintage, region and manufacturer.
- Detect user age group and sex based on the list of visited pages.